Poster Project for Promotion of Weaving for Menswear

The starting point is a photograph found on the Internet of an Ice House. I selected it as it reflected my project, using ice, snowflakes and frost patterns for design inspiration for the menswear project. The colours also reflect the palette for this project, which is influenced by Noanoa. It is a strong image which has space for what I want to put on it.

The models were created in Illustrator and Photoshop as fashion illustrations for the menswear project. The black suit has the neon filter applied after creation. The White suit is a colour inversion model, and the third one is wearing scanned woven fabrics produced during the project. These were pasted to the background photograph of the Ice Hotel.

Images laid out... three models, wearing some of my weaves. All looking in the direction of the ice house - the focus of attention, but in doing this, causes the eyes to see the details that I am putting in the middle, the location, date, time and reason for the poster. The design is laid out in proportions of thirds, to make the eyes look around the poster but cause the attention to be held. Hopefully this is achieved.

Just something missing - added snowflake logo either side of writing to emphasis the message.
Logo developed from snowflake, drawn in Illustrator, and transformed in photoshop.